Women’s Perfumes

A woman’s scent can say a lot about her just as her clothes, bags, car and other possessions and as most women prefer to create the right impression, it is for this reason that women’s perfume is big business! A woman’s scent is a very big deal!

Chanel No 5 - A classic that has stood the test of time

Ladies, we all want to be the woman wearing the perfume in the advertisement. We want to be Nicole Kidman in the Chanel No 5 ad so we go out and buy her perfume. It is no wonder that millions of dollars are spent every year on perfume advertising. Women’s perfume is a billion dollar industry and there is a lot of competition around. We just love the way we smell.

But where did perfume originate? Archaeologists suggest that women’s perfume has been around for over four thousand years. An ancient perfumery was uncovered on a dig in Pyrgos, Cyprus where some of the world’s oldest scents were manufactured. Back in those ancient times it can be said that favourite perfumes originated from flowers as well as spices and herbs such as bergamot, coriander and almond. I wonder what the Chanel No 5 of the time was like?

It is thought that the making of perfumes began in early Mesopotamia and Egypt, an art that was refined further by the perfume makers of Early Rome and Persia.

There are many ways to describe a scent but the most common of all is to describe it in terms of notes. A musical metaphor can be taken to comment on a perfume in terms of its top, middle and base notes. A top note reveals how a perfume is first perceived, while the ‘middle note’ tends to emerge just before the top note appears to evaporate. The middle note is the main foundation of they perform while the ‘base notes’ concerns the depth of the perfume and are normally realised within thirty minutes of the application. All three levels of notes tend to merge to create a unique aroma experience.

There are many types of perfume currently in the marketplace and their popularity depends upon a number of factors that all too often have little to do with their aromatic appeal. Perfume advertising can make or break a potential customer base as well as packaging and appearance of the container.

Despite all the new perfumes to hit the market every year, we women have our own special preference – usually a scent that has good memories and makes us feel good when on. But still we keep searching for that extra special perfume.